Thanks to the proliferation of technology, patient expectations are sky-high. After all, providers and plans are competing with some of the best brands in the world when it comes to delivering on consumer expectations. Which might be why patient engagement might actually matter more than ever. In fact, outbound engagement is proving to be an effective way to stay connected with members and control populations. Expanding access to healthcare solutions impacts the bottom line of providers given that better access often translates to prevention.
Performance levels are fast becoming the new currency in healthcare. After all, quality scores are the primary way that plans are rated for quality care delivery and billions of dollars in reimbursements hinge on quality ratings.
One of the biggest challenges healthcare organizations face today is patient engagement. At Citra, we define successful engagement as: